Amazon sent a Performance Notification. You appealed. They came back: insufficient information. The next Plan of Action has to name a specific root cause, the corrective actions already taken, and the preventive measures that stop it recurring. $79. Finished letter in your inbox in 24 hours. We write the letter. Amazon decides.
Anonymized excerpt. Store name, ASIN, and supplier names removed. Three sections, in this order, nothing else.
Plan of Action — listing ASIN B0······
The listing was suspended under Amazon's Selling Policies for inauthentic goods. Invoices on file for units sold in March named a trading company, not the brand owner. Purchasing treated that invoice as sufficient proof of authenticity. That gap is what the notice cites.
The listing was closed. Remaining units were isolated and will not be relisted. A manufacturer invoice and letter of authorization covering the affected lot were obtained and are attached. The trading-company invoice is no longer used as authenticity evidence.
Every new SKU now requires a manufacturer invoice and letter of authorization before listing. A weekly check confirms both documents sit on the SKU record. Any supplier that cannot provide them is not used.
$79
One Plan of Action. In your inbox in 24 hours. No account required.
$1,495–$2,500
Retainer to start. First draft usually takes days, not hours.
Full refund on request, no questions. Reinstatement is never guaranteed — we write the letter, Amazon decides.
Amazon rejects a Plan of Action that skips any of the three parts it asks for. The rewrite covers all three, in this order, and nothing else.
A specific, factual account of what went wrong — not a denial, and not a general apology. Named against the policy in the Performance Notification.
What you have already done, tied to evidence you hold: supplier invoices, authenticity documents, tracking, listing edits.
Process changes that stop the same issue recurring. Named, concrete, already in place or dated.
Reinstatement is never guaranteed. We write a factual, submission-ready Plan of Action letter. The marketplace decides the outcome — no service can promise a result.
Full refund on request, no questions. Email [email protected] and we'll refund you.